Jacob Rastad
CTO, Nordic Nest Group
#.NET #Azure #Architecture
About
Jacob Rastad is the CTO at ecommerce giant Nordic Nest. Jacob is an ecommerce nerd and loves to bring tech together with business to build awesome platforms. He has led many digital transformation projects like launching a composable ecommerce platform with Commercetools & Contentful, migrated ERP systems and deploying 100+ warehouse robots. He has also been part of building 2 of Sweden’s top 20 largest ecommerce companies.
My Session is about:
Surviving Black Friday!
Delve into the intricate tech strategies and innovative developments that are essential for not just surviving but thriving on Black Friday. With the monumental task of selling 150,000 products in just one day, the challenges are immense, but so are the opportunities.
From leveraging AI algorithms to predict customer behavior and optimize inventory management, to implementing cutting-edge development techniques for seamless online shopping experiences, this session will explore the crucial role of technology in conquering Black Friday madness.
Join us as we dissect real-world case studies and discuss best practices in deploying robust tech infrastructures capable of handling massive surges in online traffic. Discover how smart automation, data analytics, and machine learning algorithms empower retailers to anticipate customer demands, personalize marketing strategies, and streamline fulfillment processes.
Level:Intermediate